round up at the register
As an almost entirely organic grocery store and deli, People’s is committed to investing in the health and safety of our future food system.
That’s why we’re partnering with CCOF to fund a $5,000 scholarship to support the future of organic farming in San Diego County! This scholarship will be awarded to a college or vocational student training for a career in organic, directly supporting a student by helping cover tuition and educational expenses.
We’re also calling on YOU, our customers to Round Up at the Register for the future of organic farming in San Diego! Additional funds raised via Round Up in April, May and June 2026 will go toward a second student scholarship.
The Co-op matches all Round Up donations up to $1,000 per organization. Together, we can make a difference because #changeaddsup!
January-March 2025 recipient: Walter Munk Foundation for the Oceans
April-June 2025 recipient: San Diego River Park Foundation
July-September 2025 recipient: Food 4 Kids Backpack Program
October-December 2025 recipient: Mama’s Kitchen
January-March 2026 recipient: San Diego Humane Society
April-June 2026 recipient: CCOF Future Farmers Scholarship